- Big KM (strategic, enterprise-wide)
- Little KM (“stealth” KM: specific KM practices applied where needed, often without the KM label on it)
- Personal KM
My dive into KM started from the Big one: I started to explore the field with studies of integration between KM and HR(D) in organisations and the role of CKO (Chief Knowledge Officers) in “managing KM”. That served as a useful high-level introduction to the field, but I guess my heart wasn’t really at that level – most of the KM-related things I did afterwards were about two other KMs and interactions between those.
Now, Patti is sharing another series – this time it’s about social media. I kind of have a reputation as an “expert on blogging”, but quite often I have to explain to others that it’s not any type of blogging that I can easily talk about. The distinction about 4 SMs helps to pinpoint more precisely where my interests are (only two are blogged so far, but you can also check this presentation for an overview):
My interest in social media spans across Customer-Enterprise-Personal SM, but most of my work has been about the Personal one and its connections with Customer SM and, especially, Enterprise SM (so I’m eagerly waiting to the remaining two posts :)
That’s said, I’m also wondering if there should be other SMs in the list – from my angle of this world, I’m thinking in particularly about areas like politics and activism, that seem to be different enough from what is there in the list…
And, once you are at Patti’s blog, check her Socializing post that provides a good overview of definitions and perspectives on a variety of “social something” concepts that are used when talking about social media related topics.