Jim McGee in Doing anthropology cites Ernie the Attorney‘s post about technology anthropologists (bold is mine)
Anyway, I sometimes find myself observing people as they interact with technology as an anthropologist would observe, say, gorilla behavior. Now, I don’t mean that I think that I’m somehow superior to others and I therefor see them as apes. What I mean is that I am fascinated by how the rapid intrusion of technology into our lives has forced us to grapple with strange tools. The gap between the capabilities of the tools and our understanding of how to best make use of them is somewhat akin to the gap between two closely related species.
And comments:
Ernie is on to a nice meme here. Another term to throw into the mix is “ethnography.” While usually associated with doing anthropology in the field, it’s also become a legitimate research tool in organizational settings. I find an anthropological approach particularly useful in the realm of technology for a couple of reasons. First, technology is too dynamic for a lot of other research approaches. Along a similar line, organizational research is not a place where you get to do controlled experiments. It’s either impractical or unethical (sometimes both). That leaves you with observational techniques of one sort or another. One advantage of ethnographic/anthropological approaches is that they explicitly recognize that the anthropologist/observer is part of the system.
[...]One consequence of doing anthropology is that you have to develop some sense for who the observer is. You’re not doing experimental work that can be replicated. You’re doing a certain kind of storytelling that depends on observational skills and narrative skills. Unlike a fiction writer, you aren’t using stories for the abiilty to make stuff up out of whole cloth (I suppose fiction writers don’t really do that either). You are using narrative as a tool to reveal gaps in the logic, to discover what’s missing in the logic of the story that will point you toward new things to look for.
Tags: researchArchived version of this entry is available at http://blog.mathemagenic.com/2003/01/24.html#a426; comments are here.
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